Apple in Australia has released a new ad for the iPhone X timed perfectly for Sydney Mardi Gras, that celebrates marriage equality which was made law in Australia last December.
In “First Dance,” various same-sex couples are shown taking their first dances together as a married couple at their weddings.
The classic INXS song “Never Tear Us Apart” performed by Melbourne-based singer/songwriter Courtney Barrett is played in the background.
The ad is part of Apple’s “shot on iPhone X” campaign which showcases the photography and videography capabilities of the iPhone X.
The ad, is the work of Apple’s Aussie agency TBWA\Sydney and says it was filmed entirely with an iPhone X.